MOST(R) Network Adopted in New Mercedes SLK- and CLS-Class Models

MOST(R) Network Adopted in New Mercedes SLK- and CLS-Class Models

Hauppauge, New York – March 14, 2011 – SMSC (NASDAQ: SMSC), a leading semiconductor company creating valued connectivity ecosystems, today announced that the Media Oriented Systems Transport (MOST(R)) networking technology, the de facto standard for high bandwidth infotainment networking in the car, has been selected as the backbone of the infotainment system of the new Mercedes-Benz SLK-Class and CLS-Class models. MOST is the standard network for the infotainment systems across nearly the full range of Mercedes volume platforms. More than 100 cars worldwide have been equipped with MOST Technology so far.

„We are pleased that MOST has been selected again by Daimler for its line of high-performance Mercedes-Benz SLK- and CLS-Classes, which are flagships of their global fleet,“ said Dr. Christian Thiel, Vice President and General Manager of SMSC’s Automotive Information Systems group. „Daimler launched its first Mercedes-Benz model with MOST in 2002. The MOST Cooperation along with SMSC, one of its members, have continuously worked to improve the MOST Technology to meet Daimler’s strict requirements for transmission performance and reliability. As a result of its performance, quality and reliability, MOST is the chosen infotainment network for these widely sold models.“

MOST multimedia networking technology enables the networking of feature-rich infotainment systems in automobiles by providing the means to distribute multimedia entertainment functions among the various control devices around the car. For example, a CD- or DVD changer, radio, GPS-navigation, mobile telephone and digital media-interfaces can supply signals to this efficient ring network. The signals are sent digitally and static-free to the amplifier and monitors.

Copyright images: Daimler AG
About SMSC’s Automotive Product Line
SMSC’s Automotive Information Systems is a supplier of TrueAuto(tm) infotainment and information semiconductor solutions to major auto-brands, including Audi, BMW, Hyundai, Jaguar, Land Rover, Mercedes-Benz, Porsche, Toyota, Volkswagen and Volvo. SMSC is a founding member of the MOST Cooperation, a cooperative of automakers, automotive systems architects and manufacturers and key components suppliers working to extend and refine the MOST(r) standard for the evolving requirements of automotive multimedia networking. Additional information is available at.

About SMSC
SMSC is a leading developer of Smart Mixed-Signal Connectivity(tm) solutions. SMSC employs a unique systems level approach that incorporates a broad set of technologies and intellectual property to deliver differentiating products to its customers. The company is focused on delivering connectivity solutions that enable the proliferation of data in personal computers, automobiles, portable consumer devices and other applications. SMSC’s feature-rich products drive a number of industry standards and include USB, MOST(r) automotive networking, Kleer(r) wireless audio, embedded system control and analog solutions, including thermal management and RightTouch(tm) capacitive sensing. SMSC is headquartered in New York and has offices and research facilities in North America, Asia, Europe and India. Additional information is available at.

Forward Looking Statements
Except for historical information contained herein, the matters discussed in this announcement are forward-looking statements about expected future events and financial and operating results that involve risks and uncertainties. These uncertainties may cause our actual future results to be materially different from those discussed in forward-looking statements. Our risks and uncertainties include the timely development and market acceptance of new products; the impact of competitive products and pricing; our ability to procure capacity from our suppliers and the timely performance of their obligations, commodity prices, interest rates and foreign exchange, potential investment losses as a result of liquidity conditions, the effects of changing economic and political conditions in the market domestically and internationally and on our customers; our relationships with and dependence on customers and growth rates in the personal computer, consumer electronics and embedded and automotive markets and within our sales channel; changes in customer order patterns, including order cancellations or reduced bookings; the effects of tariff, import and currency regulation; potential or actual litigation; and excess or obsolete inventory and variations in inventory valuation, among others. In addition, SMSC competes in the semiconductor industry, which has historically been characterized by intense competition, rapid technological change, cyclical market patterns, price erosion and periods of mismatched supply and demand.

Our forward looking statements are qualified in their entirety by the inherent risks and uncertainties surrounding future expectations and may not reflect the potential impact of any future acquisitions, mergers or divestitures. All forward-looking statements speak only as of the date hereof and are based upon the information available to SMSC at this time. Such statements are subject to change, and the Company does not undertake to update such statements, except to the extent required under applicable law and regulation. These and other risks and uncertainties, including potential liability resulting from pending or future litigation, are detailed from time to time in the Company’s reports filed with the SEC. Investors are advised to read the Company’s Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled „Other Factors That May Affect Future Operating Results“ or „Risk Factors“ for a more complete discussion of these and other risks and uncertainties.

SMSC, MOST and Kleer are registered trademarks and Smart Mixed-Signal Connectivity, TrueAuto and RightTouch are trademarks of Standard Microsystems Corporation.

SMSC Europe GmbH
Alexander Stoeckle
Bannwaldallee 48
76185 Karlsruhe
0721 625 37 0

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